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A Sign of Things to Come

In the 21st century, you don't need to consult the celestial bodies for design and marketing guidance, you only need to consult with the Other World. From Broadway shows to NGO's and from B2B to you and me, the Other World creates communications for a diverse range of clients.

Whether it is print/digital production management, brainstorming graphic design concepts, or peppering presentations with the power of funny, I enjoy it all.

The creative process, in one sense, is a formula: Part science, part art. Good creative, in its formative stage, is vaporous, light...elusive. The challenge is knowing when to mix that spark with structure and bring it to life.


Got an Idea? If not, no problem.


Jettison Email
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Both the observable universe and the human imagination theoretically boundless, always expanding.




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From Broadway shows to NGO's

A sampling of technical and creative versatility.
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book-of-mormon

2025 - Book of Mormon was an enormous success in Victoria. Tickets spiked throughout the run of the show. It also attracted a younger audience.

Jesus Christ Superstar

2024 - Jesus Christ Superstar. Incredible holding power of an album that came out in 1970. The music still resonates throughout the culture in many ways.

COME-FROM-AWAY-logo

2023 - COME FROM AWAY REDEFINED tickets sales success at the Royal Theatre. 100% sold out. Added four additional shows. This production connected with Victoria like no other show.

Beautiful-logo

2020 - Carole King's album, Tapestry was #1 on the Billboard charts for 15-weeks in 1971. 49-years, or two generations later, Beautiful sold out its run at the Royal Theatre. Carole King didn't write the soundtrack to a generation. She wrote it for two generations!!

Jersey-Boys-logo

2019 - The incredible rags-to-riches story of Frankie Valli and the Four Seasons. To paraphrase one of the Boys, "There are three ways to get out of town: You can join the Army, you can get Mobbed Up, or you can take the BC Ferry", which they did.

TKAI-logo

2019 - Rodgers and Hammerstein's legendary musical, Catherine Zuber costumes and the largest show to appear at the Royal Theatre wowed audiences.

CHICAGO

2017 - We had a hunch smoldering hot bods, crime and fishnet would interest Victoria folk. We were right. CHICAGO set a new single day ticket sales record at the Royal Theatre - 4,700 tickets. Sold out run.

MAMMA MIA

2016 - MAMMA MIA's! Farewell Tour. The show retained its timeless popularity to the end.

STOMP

2013 - Public demo at The Atrium 6-mths prior was swamped. Then, Langford mayor shuts down streets for STOMP performance on the eve of Victoria's opening night - thousands attend! The show: A hit!


Branding, Creative, Production

SPREZZ-centrefold

SPREZZATURA - Life Deliciously Absurd
The concept for this production is based on a long-running, highly successful show in Europe: Five-star dining, theatre and cirque all staged within a vintage Spiegeltent.

I was responsible for establishing the overall design aesthetic and creating a name for this show (SPREZZATURA: Life Deliciously Absurd) which was to premiere in Canada. Created a promotional package for investors. The package included a magazine, promotional video and temporary website.

Promotional Pieces for NGO

undp

Created a series of promotional pieces for the UNDP. Strict adherence to their Identity Manual.

Ad Agency Storyboards

pei-tourism

Young & Rubicam was hired to help boost tourism in Prince Edward Island. Y&R contracted me to do the storyboards. I was given the copywriting, most of what is seen here. However, I did have the creative freedom to illustrate/compose the cells as I saw fit: Added a few lines of copy too.

My illustrative background includes commercial illustration, concept sketches, cartoons and a book for kids.

Marketing - Yacht Charter

amnesia-yacht

Can one make incredibly gorgeous British Columbia even more gorgeous? It is possible if you cruise the Pacific Northwest on an 86-foot custom built yacht like Amnesia IV.

I created and wrote a range of print/digital collateral to market Amnesia IV for charter. Eventually became friends with the owner (A stowaway is still classified as a friend, right?). Knew every inch of this vessel, both sober and smashed. Beautiful no matter your state of consciousness.

Large Scale Art Commision

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CREATIVE AND TECHNICAL CONSULTANT
The finished installation was a large format translucent print 87-feet wide by 15-feet high. This translucent print was then applied to a floor-to-ceiling window. The large scale file - highly complex overlapping layers of illustrations, images, photos and filters - was edited, assembled and output in Photoshop.

Photoshoot Image Editing

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Me and one other person processed hundreds of images of a Photoshoot. The photos were part of a presentation for longstanding client, Boston Pizza. The photo archive had a couple dozen different uniforms, and mulitple variations for most of those uniforms. We performed post-production on raw images on models. Colour changed the garments, as required, after processing. Provided mock-ups and created presentation boards.

Funny is No Joke
roman-columns

Could You Live a Well-Balanced Life Without an Education?


What About Funny?

Whether you believe humans first had the capcity for abstract thought 40,000-years ago or as far back as 200,000-years ago, I say "Funny" has been treated poorly. Unlike a heart surgeon, teacher or astrophysicist, one can't earn a degree in funny. Yet funny contributes enormously towards the well-being of humanity. Timeless and universal, this singularly human quality has been around for tens-of-thousands of years. Furthermore, funny is welcomed in all races and societies, and in every era of human existence.

Face it, Funny earned its keep over the past 2,000-years making innumerable comedic contributions for the benefit of mankind: Whether Cicero asserting the importance of humour in De Oratore; or the insightfully savage political cartoons which mobilized the citizenry during the French Revolution; to the wondrous gifts of creators such as François Rabelais, Oscar Wilde and Charles M. Schulz. And I haven't even touched on the extraordinary contributions of stand-up comedy or black humour during war.

Facts

Funny is one of the most powerful qualities one can possess. Funny welcomes, enlightens, warns, heals, loves, makes amends, is self deprecating educates, softens harsh realities, empowers beats bullies, cuts through bullshit, fosters courage, belief, seals deals, lessens tension and much, much more. Funny is no joke. It's the real deal.



Lookin' for Funny?